BabySteals has come a long way, baby! Three years ago we had just launched our second steal ever. The whole show was run by owners, Rett and Jana, and web designer, Emily M. All orders were shipped from the humble stores of Jana’s basement and our Facebook page and loving community of moms didn’t even exist.
With a little inspiration and a lot of passion for quality business, three years later we find ourselves with four websites run by Steal Network, a crew that ships thousands of orders per day, 38 employees, and a huge online community we couldn’t live without.
We’re standing up tall as we draw a three-year tick mark on the BabySteals growth chart. Here is a timeline of where we’ve been in the last three years.
April 28, 2008
BabySteals launch. Run by owners, Rett and Jana, and web designer Emily M.
May 11, 2008
Launched our Facebook page
January 6, 2009
2,500 Facebook fans
Moved into our first warehouse and boutique in Murray, Utah
April 28, 2009
Our first birthday — 5,800 Facebook fans, 3 employees, 32,000 orders
July 8, 2009
August 5, 2009
10,000 Facebook fans, 8 employees
October 18, 2009
April 25, 2010
First Surprise Steal ever!
April 28, 2010
Our second birthday — 44,272 Facebook fans, 17 employees, total 144,232 orders
Moved to Salt Lake City warehouse
June 14, 2010
50,000 Facebook fans
September 24, 2010
Launched two steals a day
October 18, 2010
75,000 Facebook fans
November 15, 2010
February 21, 2011
100,000 Facebook fans
April 28, 2011
Our third birthday — 123, 193 Facebook fans, 38 employees, 458,314 orders
We are truly humbled by the support, excitement and authenticity you bring to our site everyday. Without all of you amazing mamas, we wouldn’t be here or have been able to grow nearly so tall. A very big thank you to all our customers!
And in case you didn’t see it, here is a sweet surprise BabySteals moms from all over the U.S. and Canada put together for us. Thanks to Signing Time for the birthday music in this video.